Straightforward pricing,
built to scale with you
Every CWILL capability—Order Tracking, Returns & Exchanges, Product Reviews, Loyalty & Referrals, Pop-up & Email Marketing, AI Chat, SEO & Speed—has free and paid tiers, so you only pay for what you need. They're built to work together, and priced that way too.
Select a product from the menu to see individual plans and pricing.
Powering 30,000+ Shopify & DTC brands
Pop-Up & Email Marketing
Grow your list and sell more to the people on it.
Want to bundle & save?
Contact usWhy brands trust CWILL pricing
No surprise fees when order volume grows past a threshold
Free plans are real—no credit card required
Paid plans are prices for the $3M-$50M revenue range
Cancel anytime—no annual lock-in required on most plans
Frequently asked questions
Essential, Pro, and Premium plans include a 14-day free trial period—no charges while it runs. The Free plan doesn't need a trial since it's free indefinitely and includes 30 new subscribers and 1,000 email sends per month.
We don't limit your total stored contacts—all plans include unlimited contact storage. However, monthly limits apply to new subscribers captured and emails sent based on your plan.
Only marketing emails and automated flows count toward your limit (overages: $2/1k emails). System emails and signup alerts are always free.
No. It's built to work alongside your existing marketing toolkit, and you can turn on only the features you need after installing it. If you're already running pop-ups, subscription forms, or automated emails through another tool, it's worth checking both tools' settings so customers don't end up getting the same message twice.
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