Collect product reviews that drive more sales
CWILL Product Reviews is ecommerce product reviews software that installs from the Shopify App Store in minutes. It gathers text, photo, and video reviews, keeps them in one place, and then distributes them across your store. Real feedback from real customers gives shoppers the confidence to buy—and to come back.
Powering 30,000+ Shopify & DTC brands
Why product reviews are your best sales tool
Customer reviews for ecommerce give first-time visitors the confidence to buy. Put ratings, photos, and written feedback where they count — on your product pages, in search results, and in your ads and emails.
Show real experiences, earn instant trust
A product ratings and reviews platform is only as good as the proof it shows. CWILL gathers every kind of feedback—text, photos, and video—and puts it right in your store, so real stories from real buyers give shoppers confidence to buy.
Collect reviews automatically, without lifting a finger
As review collection software, CWILL asks for reviews automatically by email or an on-site pop-up, and offers a small discount to encourage photos and video. The more reviews you collect, the more reasons shoppers have to buy.
Display reviews where they convert
Star ratings and rich snippets help your products stand out in Google results and on the pages where shoppers decide. More visibility means more organic traffic—and more chances to win the sale.
Match your store, down to the last detail
Show reviews in widgets, grids, or carousels, and match the colors, fonts, and layout to your brand with a visual editor. Your store stays polished and consistent while your reviews do the selling.
Share reviews everywhere you sell
Use your customer photos and reviews beyond your product pages—on social, in other languages, and wherever your next customer is looking.
Social media
Turn customer photos into scroll-stopping content
As an ecommerce reviews app that works with every major social platform, CWILL makes it easy to feature customer photos and videos or team up with influencers. Eye-catching content draws new shoppers straight to your store.
Multi-language and automation
Speak to every shopper in their language
Auto-translate reviews into multiple languages so shoppers around the world can read them on their own. Automated emails, reminders, and discount offers bring in more reviews on their own, so you reach more customers without adding to your to-do list.
24/7 multilingual support
Get help any hour, in your language
Reach a real support team around the clock, in your own language. There's no code to write and no complicated setup—CWILL keeps your review system running so you can focus on your customers.
Real results from brands like yours
5x monthly sales
Professor Amos turned 2,000+ reviews into 5x sales
With CWILL Product Reviews, Professor Amos collected more than 2,000 reviews—pulling them in from Facebook and Instagram—and showed them across the store. Monthly sales grew fivefold as shoppers gained the confidence to buy.
+23% conversion rate
Sono Contour lifted conversions 23% with customer reviews
Sono Contour used CWILL Product Reviews to collect and show real customer feedback across its skincare store. Those reviews raised conversions by 23% and lifted average order value by 15%.
What our customers are saying
The best review app I've found so far! It was easy to activate and you can use templates for emails to get reviews or import your old reviews!
Hempress Hygienics · United States
6 months using the app
We're happily on the paid tier with product groupings. It's an amazing application and an invaluable Shopify asset.
The TA1 Mac Store · United Kingdom
Over 1 year using the app
CWILL helped with our card carousel review integration. Their support went beyond our expectations.
NatureNex · United Kingdom
4 months using the app
The post-purchase & retention suite Shopify brands trust
$10M+ in Klaviyo customer revenue
$10M+ in Klaviyo customer revenue
15,000+ Shopify reviews
4.9-star rating
Shopify App Store and G2
Built for Shopify certified
All apps meet highest standards
24/7 live support
Global, always-on
Frequently asked questions
CWILL Product Reviews is product review software built for Shopify stores. It collects customer feedback for you, sending review requests and follow-up emails automatically, and gives you customizable widgets to show those reviews in a way that matches your brand.
Install the app from the Shopify App Store. Customize the review widgets to match your store's look, then use Shopify's Theme Editor to add them to any page.
Checkout page customization is available for Shopify Plus merchants. If you're on Shopify Plus, you can add the review widget to your checkout page and collect reviews right after purchase.
Yes. To reach customers who ordered in the past, open the “Collect reviews” section in the app settings and select “Sync past orders.”
Yes. There's a 7-day free trial so you can try every feature, plus a free plan for startups — so you can start at any size.
See what CWILL Product Reviews can do for your brand.
Map your unique challenges with a CWILL expert. We'll look at your store's goals and show you how everyday reviews can become one of your best sources of sales.
Book a demo